About Observa

We're on a mission to help Shopify merchants protect their revenue through intelligent performance monitoring and proactive alerting.

Our Story

Founded by former Shopify developers who experienced firsthand how performance issues could devastate online revenue, Observa was born from the need for proactive monitoring that actually works.

We've seen stores lose thousands of dollars in minutes due to undetected performance degradation. That's why we built Observa - to give merchants the tools they need to protect their business before problems impact their bottom line.

Our Mission

To democratize enterprise-level performance monitoring for Shopify merchants of all sizes, providing them with the insights and alerts they need to protect and grow their revenue.

Our Vision

A world where no ecommerce business loses revenue due to undetected performance issues. Every Shopify store should have access to professional-grade monitoring tools.

Our Values

Customer Success First

Every feature we build is designed with our customers' success in mind. We measure our success by the revenue we help protect and the problems we help prevent.

Simplicity & Power

Complex monitoring should be simple to use. We believe powerful tools don't have to be complicated, and the most important insights should be immediately actionable.

Proactive Innovation

We don't wait for problems to happen. Our technology anticipates issues before they impact your business, giving you the time to act rather than react.

Meet Our Team

The passionate team behind Observa, dedicated to protecting your revenue and improving your store's performance.

A

Alex Chen

CEO & Co-founder

Former Shopify developer with 10+ years of experience in e-commerce performance optimization.

S

Sarah Johnson

CTO & Co-founder

Expert in web performance and monitoring systems. Previously led engineering teams at major tech companies.

M

Michael Rodriguez

Head of Product

Product leader focused on creating intuitive user experiences that solve real merchant problems.

Trusted by thousands of Shopify stores

Join the growing community of merchants who rely on Observa to protect their revenue

Stores Monitored
2,500+
Performance Issues Detected
50K+
Revenue Protected
$2.1M+
Average Response Time
<30s

Ready to protect your revenue?

Join thousands of Shopify merchants who trust Observa to monitor their store's performance and protect their bottom line.